I’ve been talking about Disney’s Baby Einstein videos for years.  Parents across the country leave the hospital toting these videos in hopes of setting their children up for a lifetime of success — so much so that 28% of babies under 2 now have televisions in their bedrooms.  However, screens don’t make babies smart, caring people do.  In fact, recently there’s been compelling scientific evidence that not only do these kind of videos not make babies grow up smarter, they actually have smaller vocabularies than their non-screen counterparts.

So I am particularly pleased to share some big news with you — because of the tireless work of the Campaign for a Commercial-Free Childhood and its followers, Walt Disney Company, the maker of Baby Einstein, has agreed to reimburse customers who bought these videos mistakenly thinking they would make their children smarter.  That’s an amazing success and I congratulate the CCFC for this important victory that will benefit babies everywhere.

Here’s a link to the CCFC website that has all the details on how to get your money back from Disney.  And spread the word, parents need to know about this!

Dr. Dave